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CATEGORIES:TEMPO Talks
SUMMARY:TEMPO Talks: The World of Consumers Has Changed
DESCRIPTION:
TEMP
O Talks: The World of Consumers Has Changed
How Marketing Strategies Have Adapted
Sponsored by:
Date:
Friday, March 5
Time: Noon to 1:00 p.m.
Location: Zoom
Event Description:
We have ex
perienced a variety of significant operational impacts on businesses in 202
0. This TEMPO Talks will highlight companies that have evolved how they mar
ket to, and connect with, customers and clients. Our three marketing leader
panelists will share their current business climate, how they’ve adapted t
heir marketing strategies this past year, what worked and what didn’t, and
also share insights for creative marketing in order to reach target markets
and keeping their brands alive.
About our Panelists:
A
s Chief Marketing Officer, Julie Raye leads all strategic
marketing and sales efforts for The Bartolotta Restaurants, the award-winni
ng Milwaukee-based restaurant group that owns and operates 16 restaurants a
nd catering facilities. Julie and her team cover a wide range of responsibi
lities, from launching new restaurant concepts to building customer engagem
ent through the Bartolotta Rewards program. With more than 20 years of expe
rience, Julie has brought marketing leadership to a variety of organization
s, including 10 years at Kimberly-Clark Corporation, the Wisconsin Historic
al Society, American Family Insurance and Brandgarten, a brand research and
strategy firm in Madison. Originally from New York State, Julie holds a BS
in Business Management from Canisius College and an MBA in Marketing from
the State University of New York (SUNY) at Buffalo. Julie joined TEMPO in 2
017.
A 25+ year marke
ting veteran Ann Stadler joined The Marcus Corporation in
2014 as the Vice President & Chief Marketing Officer of The Marcus Thea
tres. Prior to that role, Ann was the VP of Marketing & Communications
at United Way of Greater Milwaukee (UWGM), the largest area funder of healt
h and human services programs. Before joining UWGM's senior leadership team
in 2008, Ann worked at the area's top national advertising agencies (Crame
r-Krasselt and Bader Rutter) managing local and global brands. Ann offers e
xtensive experience in marketing strategy, relationship management, adverti
sing, promotions and public relations. Plus, she was an adjunct instructor
at Marquette University for six years. Ann and her husband Chuck live in Ne
w Berlin with their two daughters.
Christina Steder, as Executive Vice President
, provides strategic direction for her Trivera clients from first encounter
through onboarding and strategic planning as well as the day-to-day execut
ion of their integrated marketing plans. She focuses on linking each client
’s ongoing online and content marketing needs to business goals and ROI. Ch
ristina possesses 20+ years of experience in consumer product, professional
service, and nonprofit marketing as well as brand strategy and client serv
ice, beginning her relationship with Trivera as contact person for a client
. Christina received her Bachelor’s degree from UW-Stout and her Master’s i
n Organizational Leadership and Administration from Concordia University Wi
sconsin. When she's not helping clients, she's busy with her three daughter
s, volunteering, or spending time with friends and family. A nonstop writer
, Christina maintains a blog called Work Lead Live, where she shares her entrepreneurial an
d marketing knowledge with small business owners. Christina has been an act
ive TEMPO member since 2013.
TEMPO Milwaukee members & Emerging Women Leaders
| no cost
Guests & WAA members | $10
CONTACT:TEMPO Milwaukee; info@tempomilwaukee.org | (414) 301-6680
DTSTAMP:20240328T113324
DTSTART;TZID=America/Chicago:20210305T120000
DTEND;TZID=America/Chicago:20210305T130000
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